Meta – Earth Week 2023
Role: Motion Designer
Tools: Illustrator, After Effects
To celebrate Earth Week 2023, Meta launched an internal Workplace campaign spotlighting sustainability and environmental action. I collaborated with a team of designers to bring the campaign to life through vibrant visuals and engaging animations.
Role:
I was responsible for all animations in the campaign, including the hero animated logo and a suite of motion assets used across Workplace posts and visuals. My focus was on creating cohesive, energetic motion design that enhanced the campaign’s storytelling and message.
I was responsible for all animations in the campaign, including the hero animated logo and a suite of motion assets used across Workplace posts and visuals. My focus was on creating cohesive, energetic motion design that enhanced the campaign’s storytelling and message.
This project highlighted the power of thoughtful collaboration and purposeful design, helping reinforce Meta’s commitment to environmental awareness in a visually compelling way.